Master of Science in International Tourism Management

August 2026
next intake
1 year
duration
Lucerne
location
180
credits

Discover the world of tourism

Be part of the world’s largest and fastest-growing industries and help shape the future of global travel and tourism. The MSc International Tourism Management prepares you to become a leader in this dynamic sector, with the knowledge, business skills, and global perspective needed to succeed.

Graduate with two degrees, awarded by BHMS and Robert Gordon University (UK), giving you a competitive edge in the global marketplace.

Recognized among the top institutions in the 2026 QS World University Rankings

12thBest hospitality school in the world
7thBest hospitality school for employer reputation
5-Star
Institution
27+years shaping future leaders in Switzerland

Why Choose This Programme?

Global Outlook – understand tourism’s role in international economies, cultures, and societies.
Sustainability Focus – explore responsible and ethical approaches to destination and business management.
Career-Ready Skills – develop the strategic, analytical, and leadership expertise employers need.

Admission requirements

Undergraduate degree in any discipline or a BHMS Postgraduate Diploma/Graduate Certificate
IELTS 6.0 level or equivalent
Visa requirements differ for students aged 30 and over. Please contact us to find out more.

Diverse Career Opportunities

Graduates of the MSc International Tourism Management are well-prepared for careers in destination and attraction management, tourism consultancy and policy development, travel marketing and business development, events or with NGOs and global tourism boards.

Programme Highlights

One-year full-time
Practical, real-world applications
Supportive learning environment in an international student community
Experience world-class tourism education in the country that defined it

Curriculum

*subject to validation

Awarded by:

Tourism Policy and Destination Governance
Cultural Tourism & Heritage Tourism
Experience Design and Digital Innovation
Sustainable Tourism Development
Leadership in Business
Marketing and Branding in a Digital Society
International Human Resource Management
Research Methods

Independent research project in an area of interest pertaining to tourism.

During your optional internship placement, you are evaluated by your employer and are invited to reflect on your professional development through a written assessment

Learn from the best

Studying tourism in a business and hospitality management school immerses you in a culture that emphasises customer satisfaction, attention to detail, and service excellence.

Our well-established network gives you access to some of the top employers in the industry, both in Switzerland and worldwide, from family-run Swiss hotels and restaurants to four- and five-star hotels and well-known franchises and hotel chains.

Explore

BHMS offers a welcoming environment that alleviates any feelings of homesickness, providing a warm place to live. The professional faculty and teachers make it an amazing place to study. The food options are exceptional, with a diverse menu that often features themed lunches or dinners showcasing cuisines from around the world.

Yang Siya, ChinaMSc in International Hospitality Business Management

The environment at BHMS was both challenging and encouraging. The teachers, the country itself, and the overall experience of living somewhere new helped me discover more about myself and shaped my work ethic, helping me to become the successful professional I am today.

Mario Marino Céspedes, PeruMBA

At BHMS, the lecturers and staff are not only friendly but also incredibly supportive. Thanks to their guidance, I improved my teamwork and communication skills, empowering me to approach tasks with confidence. BHMS isn't just a school; it's a community of amazing people. Given the choice, I would always pick Switzerland and BHMS without hesitation.

Adriana Muhanuka, TanzaniaMSc. in International Hospitality Business Management

Studying in Switzerland has been incredible! It's quite different from city life back home, but it's changed me in all the best ways – now I'm all about being on time! Plus, the breathtaking scenery and endless activities here make me want to explore every corner of this stunning country!

Calista Vania Belani, IndonesiaBachelor in Hotel and Hospitality Management

Level up your English skills 

The Preparatory English Programme is a ten-week intensive language course designed to help you meet the English requirements of your chosen academic pathway. 

Through a dynamic approach to language learning, master skills key to your academic and professional success, such as brainstorming ideas, outlining and structuring written texts, and expressing your opinion.  With 15-20 hours of tutor contact per week, Monday to Friday, small class sizes ensure individualised support to meet your unique needs.  

Upcoming intakes

August 2026
November 2026
February 2027

Breakdown of fees (in Swiss francs)

	YEAR 1
Tuition	31,100
Operating costs	2,600
Living expenses*	5,900
Application fee	1,000
TOTAL	40,600

*Only applies to academic semester

Operating costs include:

Mandatory health & medical insurance
Visa, B-permit, and local tax
Access to e-campus and internet
Excursions and field trips
First airport pick-up

Fact sheet (PDF)

Click the button below to download the fact sheet and learn more details about the programme.

Top up your degree with an MBA

If you’re looking for a way to give yourself a competitive edge, are interested in discovering how practical skills and research might complement one another or are just passionate about learning more about the field, combining your M.Sc. with an MBA is a fantastic option.

In just 18 months, earn two master's degrees (totalling four awards, as both our MSc and MBA degrees are also awarded by our university partner in the UK, Robert Gordon University).

	MSc +MBA
Tuition	44,350
Operating costs	3,900
Living expenses*	8,850
Application fee	1,000
TOTAL	58,100

*Only applies to academic semester

Accommodation

Located in the heart of Lucerne, our two main campuses provide you with comfortable rooms and modern amenities to help you feel at home throughout your time with us. Shared accommodation for 3-4 people on our City Campus is included in your fees. However, room upgrades are possible for an additional fee.

	Per semester
Shared Standard (2 - 4 bed shared apartment)	Included
Studio Standard Lakeside Campus	CHF 6,600
Studio Superior City Campus	CHF 7,500

Download your brochure

Frequently asked questions (FAQ)

This programme is delivered at the BHMS campus in Lucerne, Switzerland, one of the country’s most visited tourism destinations.

The curriculum explores sustainable tourism development and responsible destination management.

Lucerne offers direct exposure to a thriving tourism industry, providing real-world insights and case studies.

Yes, topics such as digital experience design and innovation in tourism are key components.

The programme is completed in 12 months, combining a six-month academic phase with a research project and optional internship.

You will study tourism policy, destination management, digital innovation, sustainability and cultural tourism within a global context.

Graduates can work in tourism management, destination marketing, consultancy, or with international tourism organisations.

Yes, students can complete an optional internship in the tourism or hospitality sector.

A recognised Bachelor’s degree and English language proficiency at B2 level or equivalent are required.

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M.Sc in International Tourism Management

Semester 1: Academic studies 120 credits-60 ECTS

Semester 2: Independent research project and optional internship 60 credits-30 ECTS

1. Where is the MSc International Tourism Management programme taught?

2. How is sustainability integrated into the programme?

3. What makes Lucerne an ideal location for tourism studies?

4. Does the programme include digital innovation in tourism?

5. How long does the MSc International Tourism Management programme take?

6. What are the main areas of study in this MSc?

7. What careers can I pursue after this programme?

8. Can I gain work experience during the programme?

9. What are the admission requirements?