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Master of Business Administration

Take your career to the next level

Make your mark as a leader with this intensive one-year MBA programme, designed to propel your career to new heights. Learn from industry experts, engage in real-world case studies and customise your degree with one of our six innovative specialisations.

Step confidently into a world of limitless opportunities by earning two degrees from Robert Gordon University (UK) and BHMS. 

Combine your MBA with an MSc degree and graduate with two master's degrees in 18 months.

Chart your path to success

Your journey kicks off with an immersive six-month study block, meticulously crafted to deepen your grasp of crucial business principles and sharpen your leadership acumen. Guided by top-tier lecturers and enriched with real-world case studies, you'll glean invaluable insights to thrive in managerial and executive capacities. 

Following this phase, you'll embark on your Capstone Project, an independent research investigation, tailored to align with your future aspirations. 

The MBA at BHMS gives you the flexibility to complement your academic journey with real-world experience. You can choose to return to a full-time position, applying your newfound expertise directly to your current role. Alternatively, you can opt for a six-month internship, either in Switzerland or worldwide, to build on your skills and expand your professional network.

Admission requirements

  • Open to anyone with an undergraduate degree in any discipline 

  • 2 years of work experience (internship experience is considered) 

  • IELTS 6.0 level or equivalent 

  • Part-time study available to students holding a Swiss residency permit 

  • Visa requirements differ for students aged 30 and over. Please contact us to find out more. 

Six innovative specialisations

Gain a competitive edge by choosing one of our dynamic specialisations

 

  • Digital Transformation in Tourism Management
  • Luxury Brand Management
  • AI and Digital Innovation
  • Innovative Start-Up Business Strategies
  • Cybersecurity and Big Data Management
  • Global Marketing and Sales
  • 0
    months
  • 0
    Degrees
  • 0
    specialisations
  • 0
    Internship (Optional)

Curriculum

Core programme (6 x 20 credits = 120 credits)
- Global Business Strategy
- Marketing & Data Analytics
- Leading Innovation & Cultural Change
- Dynamic Perspectives on Sustainable Business
- Business Development & Value Creation
- Accounting & Finance for Decision Making
- Capstone Foundations

Optional:
- German Communication (other languages also available)
- Food and Beverage Service Operations I and II

Specialisations

Take a closer look at digital transformation in tourism management, focusing on innovative technologies and strategies. Learn to enhance customer experiences, streamline operations, and drive growth with digital tools.

This module empowers you to streamline workflows and elevate customer experiences in the digital age. Through effective strategies, including enhancing online presence, adopting cutting-edge technology, optimising processes, and leveraging social media platforms, you'll learn how businesses can embrace innovation and AI to stay ahead of the digital curve.

This specialisation module equips you with the skills to ideate, innovate, and implement successful business ventures. From conceptualising innovative ideas to executing business plans and pitching to investors, you will explore the value creation process and the societal impact of entrepreneurship.

Explore strategies to enhance brand presence, cultivate exclusivity, and deliver exceptional customer experiences. Emphasising brand positioning, heritage preservation, and crafting compelling narratives, you will refine your skills to lead prestigious luxury brands to new levels of success, blending tradition with innovation to deliver excellence in brand management.

This specialisation delves into digital security, analysing the technological, legal, ethical, and regulatory frameworks crucial for safeguarding digital assets and managing cyber threats effectively. You will also learn how to extract valuable insights from extensive datasets to make informed decisions and gain a competitive advantage in the digital landscape.

Gain a deep understanding of marketing and sales in a globally competitive environment and learn to develop and apply strategic frameworks, transforming theory into practical, creative skills for global decision-making. Aligned with the program’s goal of nurturing responsible and ethical managers, you'll also explore global marketing and sales strategies through the lens of sustainability, corporate social responsibility, and ethics.

Awarded by:

Independent research or business consultancy in area of interest and specialisation, culminating in a research project.

Learn from the best

Studying business in a hospitality management school immerses you in a culture that emphasises customer satisfaction, attention to detail, and service excellence.

Our well-established network gives you access to some of the top employers in the industry, both in Switzerland and worldwide, from family-run Swiss hotels and restaurants​ to four- and five-star hotels and well-known franchises and hotel chains. 

Explore

Level up your English skills 

The Preparatory English Programme is a ten-week intensive language course designed to help you meet the English requirements of your chosen academic pathway. 


Through a dynamic approach to language learning, master skills key to your academic and professional success, such as brainstorming ideas, outlining and structuring written texts, and expressing your opinion.  With 15-20 hours of tutor contact per week, Monday to Friday, small class sizes ensure individualised support to meet your unique needs.   

2 intakes a year

  • April 2025

  • September 2025

Breakdown of fees (in Swiss francs)

 

YEAR 1

Tuition

33,100

Operating costs

2,500

Living expenses*

5,900

Application fee

1,000

TOTAL

42,500

*Only apply to academic semester. 

Operating costs include:

  • Mandatory health & medical insurance

  • Visa, B-permit, and local tax

  • Access to e-campus and internet

  • Excursions and field trips

  • First airport pick-up

Combine your MBA with an M.Sc. degree

If you’re looking for a way to give yourself a competitive edge, are interested in discovering how practical skills and research might complement one another or are just passionate about learning more about the field, combining your MBA with an M.Sc. is a fantastic option. 

In just 18 months, earn two master's degrees (totalling four awards, as both our MSc and MBA degrees are also awarded by our university partner in the UK, Robert Gordon University.

 

M.SC. +MBA

Tuition

43,400

Operating costs

3,250

Living expenses*

8,850

Application fee

500

TOTAL

56,000

*Only applies to academic semester

Accommodation

Located in the heart of Lucerne, our two main campuses provide you with comfortable rooms and modern amenities to help you feel at home throughout your time with us. Shared accommodation for 3-4 people on our City Campus is included in your fees. However, room upgrades are possible for an additional fee. 

 

Per semester

Shared Superior Lakeside Campus (twin room)  

CHF 1,800

Studio Standard Lakeside Campus 

CHF 6,600

Studio Superior City Campus 

CHF 7,500

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